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11Movistar Fiber doesn't just fly

The fastest internet in Colombia.
We had to make it feel fast.

Integrated campaign
ClientMovistar AgencyVML CountryColombia Year2023 My roleTeam Lead Design
Movistar Fiber doesn't just fly
01The idea

Movistar Fiber was the fastest internet in Colombia, recognized by Ookla more than three times. But speed is invisible, and every provider claims it. So we built one idea, Fiber doesn't just fly, and carried it across billboards, mobile billboards, TV mentions and social videos: speed as the promise, everything else that comes with Fiber as the proof.

The work.

TV*

Out of home & TV mentions*

Movistar Fiber doesn't just fly
Movistar Fiber doesn't just fly
Movistar Fiber doesn't just fly
Movistar Fiber doesn't just fly
Movistar Fiber doesn't just fly
Movistar Fiber doesn't just fly
Movistar Fiber doesn't just fly

Social*

Movistar Fiber doesn't just fly

Got a claim everyone else is making too? Let's talk.

crudoresponde@gmail.com WhatsApp LinkedIn Download CV
Daniel "Crudo" Octavo · Creative DirectorBogotá, Colombia