The Palermo Open is the most important polo tournament in the world, a stage where the best brands compete for visibility year after year.

That’s why our client, Navarro Correas, entrusted us with the mission of creating a playful experience that would make its brand stand out among numerous sponsors.

To achieve this, we consulted with the best riders, horsekeepers, and artisans to bring the first-ever Polo Carrousel to life. We announced its launch through a series of films on TV and digital media, introducing a unique and elegant installation that captivated audiences.

The results? 58,000 riders took part, over 9,000 liters of sparkling wine were uncorked, and more than 1,030,000 people were reached on social media in an incredible 2,023,014 laps—solidifying Navarro Correas as the main sponsor of Argentine polo.

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